Badab 3D Modeling
This project involved high-precision 3D modeling and the creation of over 60 realistic bathroom environments to help present the products of Badab “Iran’s largest bathtub and jacuzzi manufacturer” in a way that connects better with customers and supports their decision-making process.
Badab faced a key challenge: customers struggled to imagine how the products would look and fit in their actual homes. Moreover, due to the large size of the items, it was impossible to display the full product range across showrooms. The brand needed a comprehensive product catalog with realistic, standardized renders that would allow for side-by-side comparisons — making the selection process easier and more intuitive for buyers.
We began by visiting the factory to capture every product in detail, taking over 1,000 reference photos per model. This allowed us to build precise 3D models with an accuracy of less than 1 cm. Next, we collaborated with a team of external architects to design over 60 custom bathroom environments. Each space was crafted to feel both cozy and realistically achievable, while maintaining consistent lighting and camera angles to ensure fair comparison across products. Realistic materials, lighting design, and scene styling were carefully considered throughout.
The result is a fully-3D visual library, complete with realistic renders, top-view visuals, and technical diagrams for every product — all integrated into Badab’s general product catalog, website, and marketing materials. We utilized a range of software tools including 3ds Max, Cinema 4D, Blender, Photoshop, Illustrator, and InDesign. A multidisciplinary team of graphic designers, architects, 3D modelers, and illustrators worked together to bring this large-scale project to life.
