Easybitpay
EasyBitPay, designed specifically for cryptocurrency payments, connects simultaneously to multiple reputable banking gateways, guiding users to the fastest and most secure payment routes. Its intelligent routing capability boosts sales and improves successful transaction rates, delivering an easy, fast, and secure online payment experience to customers of online businesses—ultimately increasing user satisfaction.
The visual identity of this brand is built upon two core elements: speed and clarity. The rectangular form, reminiscent of a banknote, conveys a sense of dynamism and movement, while the light blue overlay layers add depth and transparency to the design. The choice of blue not only symbolizes security and authenticity but also reinforces feelings of trust and stability in the viewer’s mind. This thoughtful combination of elements creates a dynamic and reliable visual experience that perfectly reflects the brand’s identity.
The design of the EasyBitPay website is a blend of clean graphic forms and a technically complex structure. Despite the high number of features and options, the user experience had to remain intuitive and seamless. Since the concept of cryptocurrency is inherently complex and crypto-related payments often involve a high level of caution and attention, we focused on creating a smooth and clear process. Our priority was to ensure that users could complete their financial transactions and crypto transfers without confusion or difficulty—making the entire experience as simple and secure as possible.
One of the most captivating aspects of this brand’s visual identity design is the creation of a custom icon and pictogram set. These icons draw inspiration from transparent forms and layered simple geometric shapes, each representing related concepts. While maintaining a minimalist and modern style, all elements share a unified design framework, ensuring complete cohesion and consistency.
The social media design for EasyBitPay stands out by capturing the viewer’s attention from a distinctive perspective. While maintaining the brand’s familiar color palette, the use of closely cropped and highly zoomed-in icons related to core topics adds a fresh and dynamic energy to the post layouts. The broad, transparent shapes not only enhance the modern aesthetic but also create spacious areas where text can be elegantly integrated without compromising readability. This thoughtful balance of visuals and content ensures a cohesive, engaging, and user-friendly experience across all social channels.
